In “What Were They Thinking?” news: Dior announced today that grimy, style-challenged former superstar Johnny Depp will front the campaign for the brand’s new cologne for men. (Their slogan, according to one ONTD commenter, ought to be: “This cologne is so good, it’ll even mask Johnny Depp’s smell!”)
Says their spokesman:
“He has been cinema’s most famous pirate, Jack Sparrow, and the alter ego of the poet William Blake in Dead Man, on the run in the American west. He has been the rookie cop from 21 Jump Street and the bad boy of Cry-Baby; the fantastical creature Edward Scissorhands and a man caught up with the reality of his past in Arizona Dream.
“For three generations of viewers, Johnny Depp is an utterly unique Hollywood icon, capable of taking on all roles, from the most realistic characters to the most fantastic figures dreamed up by Tim Burton, and as comfortable in front of the camera of such cutting-edge auteurs as Emir Kusturica or Jim Jarmusch as he is in global blockbusters like Pirates of the Caribbean. Which new character will this legendary actor be playing for Dior? You’ll have to wait until September to find out!”
Well, OK then. Let’s see how this turns out for you.
The post Dior Picks Johnny Depp As Men’s Perfume Spokesman: Because Who Doesn’t Want to Smell Like Someone Who Hasn’t Bathed Since the ’90s? appeared first on World of Wonder.